We all want to learn how to win clients and grow our business. In my pursuit to understand this , I read a book written by Robert Beno Cialdini, a professor of Psychology and Marketing at Arizona State University . Professor Cialdini wrote a book in the early 90’s called “Influence: The Psychology of Persuasion”. This bookContinue reading “Persuade to Win – Part 1: Reciprocity”
Category Archives: compassion
Celebrating our Devis
While the festivities have begun for this year and all of us are praying that this portends the end of the coronavirus and the beginning of good tidings, one thing I hope that changes is the societal attitude in some places whereby the girl child is considered a “bojh”. Our traditional beliefs ingrain the importanceContinue reading “Celebrating our Devis”
Compassion In The Times Of Covid
With Ganesh Chathurthi being celebrated in a small way this year, many craft workers have gone jobless and are without money. To support them, some societies have also collected donations from residents to support them. During the past several months, some of our fellow citizens have continued to pay their cooks, maids and drivers theirContinue reading “Compassion In The Times Of Covid”
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